Your Privacy Lighthouse in a Sea of Data
Navigate digital choices with confidence. We transform complex privacy policies into clear, actionable guidance.
Better Choices, Not Perfect Isolation
Privacy exists on a spectrum. We help you find your balance.
Evidence-Based Evaluations
Rigorous testing methodology you can trust and verify.
Practical for Real People
No technical jargon. Just clear guidance for everyday decisions.
The Privacy Problem Nobody Talks About
You're drowning in privacy policies, confused by settings, and making decisions in the dark. We're here to change that.
Unreadable Privacy Policies
Average privacy policy takes 18 minutes to read. Most people spend 8 seconds.
Hidden Data Collection
Apps collect 20x more data than users realize, buried in technical language.
Confusing Settings
Privacy controls scattered across 15+ menus with misleading default options.
No Clear Guidance
Conflicting advice from tech blogs, forums, and marketing materials.
Clear Risk Ratings
Simple scores showing data exposure and potential loss across standardized categories.
Evidence-Based Testing
Rigorous evaluation methodology combining technical analysis with real-world usage.
Personalized Pathways
Curated recommendations based on your risk tolerance and lifestyle needs.
Actionable Steps
Step-by-step configuration guides that turn recommendations into real protection.
Ready to take control of your digital privacy?
Privacy Reviews by Risk Category
We organize products by data exposure patterns, not marketing categories. Find what matters to your privacy.
Messaging Apps
End-to-end encryption, metadata collection, and contact access patterns.
Smart Home Devices
Always-on microphones, video surveillance, and behavioral tracking.
Fitness Trackers
Health data sharing, location tracking, and third-party partnerships.
Web Browsers
Tracking prevention, data sync practices, and extension permissions.
Email Services
Content scanning, encryption standards, and data retention policies.
Password Managers
Encryption methods, zero-knowledge architecture, and breach response.
Find Your Privacy Path
Everyone's privacy needs are different. Discover curated recommendations based on your situation and risk tolerance.
Family Guardian
Privacy-Conscious ParentProtecting children and personal information without overwhelming technical complexity.
Small Business Owner
EntrepreneurBalancing productivity with client data protection on a realistic budget.
High-Risk Professional
Journalist/ActivistAdvanced protection for journalists, activists, and sensitive work environments.
Privacy Beginner
New to PrivacyStarting your privacy journey with simple, effective first steps.
Not Sure Which Path Fits You?
Take our quick 2-minute assessment to get personalized recommendations based on your specific needs and concerns.
Built on Independence & Expertise
In a world of sponsored content and hidden agendas, we're committed to transparent, evidence-based privacy guidance.
100% Independent
No affiliate links, no sponsored reviews, no product partnerships. Our funding comes from reader support only.
Rigorous Testing
Every product undergoes 40+ evaluation criteria across data collection, security practices, and user control.
Transparent Process
All scoring criteria, evaluation methods, and update history publicly documented and version-controlled.
Expert Team
Privacy engineers, consumer advocates, and investigative journalists with 50+ years combined experience.
Dr. Sarah Chen
Chief Privacy Engineer
Former NSA Cryptographer, 15 years
Marcus Rodriguez
Consumer Advocate
FTC Advisor, Privacy Rights Expert
Elena Kowalski
Lead Investigator
Award-winning Tech Journalist